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Case Study: Setting Up Asana for Long-Term Success

Bringing Governance to Asana Across Five Departments

Context

This documents my capstone project for the Asana Administrator Certificate. I took the role of an Asana admin at a mid-size company and built a plan to manage licenses, app connections, and onboarding. I then turned that plan into a recurring checklist and a working Asana project.


Company Profile

  • A mid-size company with about 1,000 employees, organized by department, with some teams built around role or title.

  • Five departments use Asana: Marketing, Sales, Executive, HR, and Product Development.

  • The company does not handle sensitive personal data, and is not subject to any strict government compliance stipulations.

  • Slack and Google Drive connect to Asana.

  • The company has an IT governance framework, but it had not yet been applied to Asana.


Challenges

  • Most people use only a small part of Asana, and many don't know what it can do

  • License types had not been checked against real usage, which risked wasted spend

  • Slack and Google Drive connections had no approval process and relied on individual accounts

  • Company IT rules were not yet applied to the Asana environment

  • Privacy settings had to work for both department-based and role-based teams

Goals

  • Match license types to actual usage to control cost

  • Make app connections secure, documented, and not tied to one person

  • Create a consistent onboarding and training approach for the five departments

  • Build a repeatable checklist so good admin habits last

  • Help people enjoy using Asana, not just use it


Process

  • Gathered company details: size, structure, privacy, data, integrations, onboarding, billing, and governance

  • Chose three focus areas: license management, app connection governance, and onboarding and training

  • For each area, defined the problem, the admin actions, the desired outcome, and one proactive measure

  • Proactive measures: quarterly license audits, quarterly app reviews, and an annual onboarding review

  • Condensed the plan into a 7-item checklist grouped by how often each task happens: ongoing, as-needed, quarterly, and annually

  • Built the checklist into an Asana project with sections, due dates, and an owner on every task


Collaboration

  • Asana Administrator - billing owner and license decisions

  • IT Director - backup for billing, plus security and governance input

  • Department teams - onboarding and training rollout

Tools

  • Asana Admin console - licenses, members, app approvals, onboarding settings

  • Asana - checklist project with sections, due dates, and assignees

  • Slack and Google Drive - integrations reviewed

  • Asana Administrator Certificate best practices checklists - reference guide


Output: Ongoing Asana Admin Best Practices Checklist

Ongoing

  • Confirm the onboarding flow is current for all five departments

  • Check that team and project privacy settings still match the company structure

As-needed

  • Confirm no app requests are waiting on approval

Quarterly

  • Audit members and adjust license types

  • Review connected apps, service accounts, and integrations

  • Review license mix and billing with the Asana Administrator and IT Director

Annually

  • Revisit how company IT governance is applied to Asana


Expected Impact

  • Lower license costs by matching license types to real usage

  • Safer, steadier app connections that don't break when one person leaves

  • Consistent onboarding across all five departments

  • IT governance that is visible and checked on a regular schedule

  • Stronger Asana adoption and more enthusiasm for the tool

Key Takeaways

  • Start with the company's real needs, not generic settings

  • A recurring checklist keeps admin work from slipping

  • Adoption is a people challenge as much as a settings challenge

  • Owners and due dates are what turn a plan into action


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